46). 🎙️ Guest Pitching Template (Free Resource) – How to Pitch Yourself as a Podcast Guest

Guest Pitching Template (Free Tool) – How to Pitch Yourself as a Podcast Guest
Want to get guest appearances on your top favourite podcasts and increase your visibility? Awesome! But here's the reality—you can't simply send a "Hey, I wanna come on your show" email and anticipate a response.
Podcast hosts get hundreds of pitches every week. To be heard, you must have a personalized, value-filled message that resonates with their audience.

The good news? I've got you covered with a winning podcast pitch template you can steal and use today. And yes—there's a free downloadable version too!

Why Podcast Guesting Is a Game-Changer
Podcasting is no longer a trend. It's a force for authority building, storytelling, and trust creation.

Whether you're a:

Coach or consultant

Author or speaker

Founder or marketer

Being a guest on podcasts can help you:
✅ Reach niche audiences
✅ Establish brand trust
✅ Funnel leads in
✅ Bolster SEO through backlinks

But first—you have to get invited. And that begins with a good pitch.

What Makes an Irresistible Podcast Guest Pitch?
A good podcast guest pitch isn't about you—it's about how you can benefit the host's audience.

Here's what a good pitch consists of:

Personalized Greeting
(Use the host's name and mention a specific episode)

Who You Are
(Credibility in 1-2 sentences)

Why You're Reaching Out
(Be specific: Is it a new product launch, recent insight, or story to tell?)

What Value You Offer
(Mention how your message resonates with their audience's interests)

Suggested Topics
(Offer 2-3 engaging angles)

Call to Action
(Request an interview or show interest)

❌ Common Pitch Mistakes to Avoid
Before we dive into the template, let's discuss what not to do:

Copy-paste the same generic message to 50 hosts
Make it all about selling yourself
Don't forget to research the podcast prior to pitching
Don't send a meandering, lengthy email

You want to be concise, clear, and valuable.

FREE Podcast Guest Pitching Template
Here is a plug-and-play template you can customize and send immediately.

Subject Line Ideas:
"Podcast Guest Idea: [Topic Name] for [Podcast Name]"

"Episode Pitch: [Topic] that your audience will adore"

"Potential Guest for [Podcast Name] – [Your Name]"

Email Body Template:
Hi [Host's Name],

Hi, I'm [Your Name], a [Your Title/Role] serving [Your Audience] with [Your Expertise]. I'm a big fan of your podcast and thoroughly enjoyed the episode when you spoke with [Guest] on [Topic].

I'm writing to you because I'd be thrilled to be a guest on [Podcast Name] and discuss [Your Topic]—particularly how it affects [Their Audience].

Some topics I might have to discuss on your show:
[Topic Idea 1]
[Topic Idea 2]
[Topic Idea 3]

I'd be delighted to customize the conversation to meet the needs of your audience.

You can get to know me better here: [Link to Website or Speaker Page]

Thank you for your consideration! Hope to have the chance to work together.

Best regards,
[Your Full Name]
[LinkedIn/Website]
[Phone (optional)]

Click here to access the free Google Doc version (Add link to your downloadable)

Real Example Breakdown
Let's assume that you're a female leadership coach. Here's an example of a pitch in action:

Subject: "Podcast Guest Pitch: Building Confident Female Leaders in Tech"

Dear Sarah,

I'm Priya Malhotra, a leadership coach for women in technology. I really enjoyed your recent interview with Tara McMillan—her insights on gender bias in the workplace were so on point.

I'd be happy to chat with you about constructing confident women leaders in male-dominated fields. I can share tips on:

Impostor syndrome

Negotiating for promotions

Constructing executive presence

I've collaborated with the likes of Accenture and HP, and I believe your listeners would really find this really actionable.

Here's my site if you'd like to check it out: www.priyamalhotra.com

Thanks so much!
– Priya

Pro Tips to Nail Your Pitch
✅ Learn about the host – Familiarize yourself with their tone, style, and target audience
✅ Be precise – Don't say vague "I can speak about mindset" won't cut it
✅ Keep it concise – Under 200 words is optimal
✅ Follow up once – Let it sit 7–10 days before checking in

Bonus: Subject Lines That Get Opened
Looking to increase your pitch open rate? Try these killer subject line openers:

"Thought your audience might love this…"

"Guest idea: A subject I've never heard discussed on your program before"

"Listener/fan pitch + guest idea!"

Last Words
Asking for yourself as a podcast guest needn't be sleazy or salesy. Done well, it's a force for connection and thought leadership.

Utilize the template. Personalize it. Make it worth their while.

Get Your Free Pitching Template Here (Insert Link)
Need questions answered or have ready to go with your pitch? Leave a comment below or DM me!

Pitching best of luck—and may your inbox be flooded with YESes!